On this week’s training, we will be discussing how to use magnetic messaging in your marketing. If you are a marketer in any way, shape or form, this video will help you so much. This Power Hour Session with one of my favorite people on the planet, marketing rockstar Paul Hutchings. The topic was ‘Magnetic Messaging’ and in it, you …
Building Rapport: Be Authentic (Don’t Fake It Til You Make It)
Building Rapport: Be Authentic (Don’t Fake It Til You Make It!) Have you ever heard the saying, “Fake it til you make it”? Well, I must admit, I totally disagree with this philosophy… I believe that building rapport (which is essential when building any kind of business) requires being authentic and transparent and telling your story, honestly. The only way to …