how to become a master in your niche

#007: How to Become a Master in Your Niche

In Blogging, Online Marketing, Podcast, Success, Tips by Amy4 Comments

How to Become a Master in Your Niche

Becoming a master in your niche is probably a lot more simple than you thought.

In this episode, I will break down some different steps you can take to become a master and stand out above the noise on the internet in your specific niche.

Enjoy the episode!

Key topics discussed in this episode:

  • More often than not, people give up before they start to see results, they never allow themselves to achieve mastery.
  • Hang your hat- figure out what niche you want to master, and then focus.
  • It’s important to focus on a niche that you are actually passionate about
  • Set an intention to learn something new every day in your niche.
  • You do not have to be an expert in order to teach something
  • Don’t expect big results immediately


3 Ways to Become a Master in Your Niche

  1. Study Your Topic– get involved in your niche, immerse yourself
  2. Interview Experts in Your Niche– look for patterns and best practices, use the content on your blog or podcast.
  3. Read books on Your Topic (if you read at least 6 books on your topic you will be in the top 10% of experts in your niche.


  • When people see you learning consistently, they will see that you are committed to becoming a master and they will follow you and take you seriously
  • The continuity of learning is mastery, we never actually ‘arrive’.
  • If we don’t stay up to date, our content becomes irrelevant.


2 Ways to Provide Value in Your Niche

  1. Research and Report– learn from other people’s perspectives and condense what you learn and share it.
  2. Personal Experience – your life credibility is more valuable than any degree that you could acquire.
  • Don’t be afraid to share the small victories, they are often what makes the biggest difference for people.
  • If you’ve done the research AND you have personal experience, that will put you in the best positioning of all.
  • Don’t compare yourself to others, nobody else in the world has the same experiences and life credibility as you.


Challenge: Read one book and do one interview per month. Stay on the master’s path!



Items mentioned in this episode include:



I want to hear from you… please let me know what your biggest takeaway was from this episode. Also, if there’s a step to mastering your niche that you use, please share in the comments below.



  1. Hi Amy; Great show. One thing it reminded me of was the original title for my site the blind blogger. When I first started it, I wasn’t sure people would really be interested; so I hedged my bets and started with a free site on blogger. It was originally called blind student and teacher. I mention this because of what you said about learning about a niche you are passionate about and that you don’t have to be an expert to share. Most of my work is done from personal experience. I have a lot of been there done that and am still going kind of experiences to share. As David Ralph of the Join Up Dots podcast once said I have a phd in hustle and muscle from the university of life. And speaking of branding today a show host referred to me as Max Ivey Internationally known as The Blind Blogger. 😀 I told them I loved that and plan on stealing it for my profiles and pitch emails. Keep up the great work, Max

    1. Author

      Thanks so much for listening and taking the time to leave your feedback, Max! It’s certainly no big surprise that you’ve had the success you have, since you lead with your heart and share your journey. That’s what resonates most with people… it’s so inspiring for them (and fulfilling for you as well).

      It’s true… you don’t have to be an expert… just share what you know, what you’ve experienced. You are living proof. 🙂

      I LOVE your new title. Yay, you!

    1. Author

      So awesome, Helen… and no big surprise there. You are always up for taking things to the next level. Keep me posted on your progress… I can’t wait to hear! 🙂

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